A CLOSER LOOK: COOLSCUPLTING®
It’s no surprise that CoolSculpting® has become one of the most popular aesthetic treatments on the market since its debut.
Whether you have seen it on television or personally know someone who did a session, there is a big chance you already have heard of the hype around CoolSculpting®. For me, it was both. Between watching Real Housewives and having many of my girlfriends try it before their weddings, I knew I just had to do it.
Meet LaserAway, who provides thousands and thousands of CoolSculpting® treatments each year. With 61 locations across the United States, LaserAway is known as the nation’s leader in aesthetic dermatology and yes, your go-to body contouring experts as well.
To get a closer look, I chatted with Dr. Will Kirby, board-certified dermatologist and LaserAway’s Chief Medical Officer, to get all of my CoolSculpting® queries answered before my first treatment.
JM What is CoolSculpting® and why has it taken the beauty world by storm?
WK CoolSculpting®, as the name suggests, uses cold technology to contour the body. The medical term is cryolipolysis, which simply means freezing of fat. It’s in high demand because it works! It is non-invasive, has little downtime, and gives demonstrable results in just a few short weeks.
JM Who would you say is the perfect candidate and why?
WK The ideal candidate is someone who has committed to a healthy diet, exercise routine, and lifestyle; but, they are unable to get rid of pockets of unwanted fat and they are seeking a non-invasive means to help improve their body shape. If you have fat that is pinchable with two fingers, then you are probably a great candidate!
JM How is this different from other body services available today?
WK There are multiple treatments in the body contouring category, and they range widely in terms of price, downtime, and side effect profile. While we know that diet and exercise are paramount, we also can all recognize that those two concepts can only go so far. So, if a patient is seeking a non-invasive means by which they can address smaller areas of unwanted, pinchable fat that just won’t respond to traditional lifestyle modification, then they should explore CoolSculpting®.
JM What can someone expect during and after the procedure?
WK After the assessment, the applicator is applied to the skin and, as you might expect, the patient experiences a cool numbness for the remainder of the treatment time, which is typically about 35 to 45 minutes or as long as 75 minutes depending on the treatment area. What surprises patients most is that the treatment is immediately followed by a moderately vigorous massage in the area where the applicator was placed. See, the handpiece metaphorically “freezes the fat icicles” but the mechanical massage breaks them down.
Ready to try it, too? Visit www.laseraway.com for all of your CoolSculpting® needs.
Beauty Editor Jessica McCafferty
Photos courtesy of LaserAway
